This week we take a look at "Red Shoes and the 7 Dwarfs" or more, the controversy surrounding its marketing campaign. It begs the question of when we stopped judging movies for their content and started judging them on other opinions of them. We've gone from "word of mouth" where we spoke to people we trusted to make decisions to "word of keys" (it'll catch on) where we let "critics" and anyone with an opinion decide how we feel on issues, movies and products. Rather than seeking our own opinion, we allowed the volume of those with opinions online to decide for us. Is this leading to better-informed decisions or is this an attack on our ability to think for ourselves?
June 4, 2017