ep01 - The Inaugaration

January 22, 2017

For the inaugural episode of the State of Social, we decided to tackle the digital switch that takes place after an inaguaration. With Barack Obama being the first 'Digital President' a lot of transitions needed to be made online to usher in Donald Trump. In our modern era much of these digital moves, including clearing out the whitehouse.gov website of Obama's initiatives and replacing them with Trump's, took the internet by storm and created it's own trending news. What many don't realize is if you examine the whitehouse.gov transition between Bush and Obama, the same things occured.

We also look at changes to Facebook's Messenger app and discuss ways businesses could use it to seperate themselves and create a better customer experience and how we stay connected/communicate as people. 


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